Tag Archives: brand

Brand: Kathie Lee Gifford

Kathie Lee Gifford is a formidable brand. Although she may not think of herself as a brand, she’s shown remarkable skill incorporating key brand essentials in her career. She’s developed Brand Kathie Lee which is aspirational, inspirational and motivational and speaks to a very big consumer audience. Continue reading

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Filed under Personal Branding, Uncategorized

Pssst! Twitter Demystified for Newbies!

Unless you’ve been living in a cave or just emerged from a year-long biosphere experiment, you’re aware of the hype over Twitter and the scramble to figure out either how you can use it to grow your business or how … Continue reading

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Filed under social media

Five Secrets to Creating Brand: You

When I was a kid my folks told me that I could be anything I really wanted to be.  Although not entirely true – I will never be 5’8″ – I have found that I have nearly unlimited possibilities.  I’m … Continue reading

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